FRESHBOOKS
CLIENT
FRESHBOOKS
ROLE
VISUAL DESIGNER
TIMELINE
AUG ‘19 - APRIL ‘20
FreshBooks is an online invoicing and accounting software designed to help Self-Employed Professionals and Small Business Owners run their Businesses.
MY ROLE
As a Visual Designer at FreshBooks, my responsibilities were to create Social Assets, Develop Branding, Creating Presentation Decks, Marketing Emails, Infographics, Landing Pages and assets for our Stakeholders.
THE STRATEGY
The main challenge that we faced was, how can we further develop our current branding. By gaining a better understanding of the brand’s journey and the users needs, we can established goal that resonate with our’s and our customers’s values.
THE SOLUTION
Transitioning our brand to meet our new tone features a new marketing initiatives that resonates with the company's target audiences.
WORK SAMPLES
